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10 Steps to take before choosing a multicultural marketing communications agency.
1. Professional Competence
The agency must demonstrate high levels of professional competence in the eyes of their peers, clients and suppliers.
2. Professional Development
The
Tailored Communications Strategies for Multicultural Communities Will result in a huge Impact
The number of ethnic minorities is growing rapidly in the UK, and yet most of the companies and organizations fail
Unilever renames Fair & Lovely
Unilever will rename Fair & Lovely, a skin-lightening cream which has been criticised for promoting negative stereotypes around dark skin
Why Minorities Reach for Bottled Water Over Tap & How Marketers Persuade Them – Forbes
Why minorities reach for bottled water over tap & how marketers persuade them forbes from Think Ethnic
Can sport overcome racism in a diverse multicultural society?
The on-going issue of racism in sport keeps coming back despite promises made more than 20 years ago to deal
The UK market is changing.. Are you?
The UK is changing. We’re living longer, getting more technologically advanced and most importantly, living in a diverse society. Is
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve emerged from the pandemic years into a recession, political upheaval,
Ethnic Minorities Surpass Whites In U.S. Births For First Time
For the first time, racial and ethnic minorities make up more than half the children born in the U.S capping
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Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve emerged from the pandemic years into a recession, political upheaval,
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why is commitment to supplier diversity a business imperative?
Supplier diversity has
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on 22nd January
Trafalgar Square had Chinese stalls selling Chinese good luck
258 Million Children, Adolescents and Youth Are Out of School
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Writers
News
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on
Reports
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Measuring Economic Contribution in Cultural Industries
measuring-the-economic-contribution-of-cultural-industries-a-review-and-assessment-of-current-methodological-approaches-en_1
Measuring Gendre Equality in Science & Engineering
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Diversity Marketing
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on