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Is Ethnic segmentation failing?
Marketers in general are regularly talking about making the communications more relevant be it online or offline in order to
Attending a Film Night at Korean Film Clubs
Each fortnight the Korean Cultural Centre UK screens a Korean film in their hall. The films are free and range
India's Internet Is Led by Local Languages
India is home to a high number of native languages; the census reported more than 1,600 dialects spoken in the
How can brands target diverse multicultural consumers
Any marketer who doesn’t recognise the value of multicultural consumers is missing a great opportunity. The ethnic population in the
A Trumpet for the far right
As a CEO of a leading integrated ad agency in London with diverse staff, we are proud of our roots
Why Smart Marketers Are Engaging Online Hispanics In 2016
As we ease into a new year, we marketers are enthusiastically looking forward to seeing our 2016 marketing plans in
How Hispanic Gen Z Will Change Everything
Marketers have focused on millennials for nearly a decade, making them among the most-studied group of young adults. But as
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Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve emerged from the pandemic years into a recession, political upheaval,
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why is commitment to supplier diversity a business imperative?
Supplier diversity has
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on 22nd January
Trafalgar Square had Chinese stalls selling Chinese good luck
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Writers
News
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on
Reports
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Measuring Economic Contribution in Cultural Industries
measuring-the-economic-contribution-of-cultural-industries-a-review-and-assessment-of-current-methodological-approaches-en_1
Measuring Gendre Equality in Science & Engineering
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Diversity Marketing
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on