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Do marketers Acknowledge the growth of the multicultural communities?
“It is time our industry acknowledged the growth of our multicultural communities and targeted this niche market,” says Saad Saraf,
Is FIFA’s Sepp Blatter good for football?
There has been a torrent of negative campaigns against Mr. Sepp Blatter and FIFA by England and the West following
DHL Ethnic Marketing Campaign
A Personal Bilingual Direct Mail to Increase International Mail and Parcel Shipping
Global Mail wanted to develop new business potential using
An Introduction to Poles in the UK
An Introduction to Poles in the UK
Image source: https://www.pexels.com/photo/flag-of-poland-5611/
When it comes to multicultural marketing, research is key. However, that can
David Cameron calls for English tests for “Muslim spouses”
The Muslim community of the UK was taken aback by Cameron’s sweeping statement declaring that “Muslim women must pass English
Pokemon Go may give advertisers a lease of life
When Google Glass became available to the public, promising a new era of augmented reality. With hands-free, voice-controlled device projected
Updates To The Hispanic Modern Family
Sofia Vergara’s Modern Family character, Gloria Delgado-Pritchett, is arguably the most recognized Latina mom in popular culture today. In some
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Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve emerged from the pandemic years into a recession, political upheaval,
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why is commitment to supplier diversity a business imperative?
Supplier diversity has
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on 22nd January
Trafalgar Square had Chinese stalls selling Chinese good luck
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Writers
News
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on
Reports
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Measuring Economic Contribution in Cultural Industries
measuring-the-economic-contribution-of-cultural-industries-a-review-and-assessment-of-current-methodological-approaches-en_1
Measuring Gendre Equality in Science & Engineering
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Diversity Marketing
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on