FEATURED VIDEOS
Latest Posts
How the doner kebab became more than a European fast-food staple
The traditional Turkish meal is a testament to immigrants' ability to flourish in new countries, but now its facing a
The growth of UK Afro-Caribbean Hair Care and Beauty Market
According to the Office of National Statistics (ONS), Black and minority ethnic groups made up almost 16% of the British
Engage the Ethnic Market & Millennials
Three of the hottest topics in ethnic marketing in 2014 have been, Total Market Approach, Ethnic Millennials & Ethnic Mums.
The
Ethnic minority consumers keenest on gadgets, mobile & broadband
Ethnic minority consumers are more likely to have home broadband and a mobile phone, compared to the British population as
Elephant Atta's Biggest Ever Consumer Promotion
Elephant Atta has launched a new consumer promotion campaign, which celebrates special family moments and is supported by a new
Successful advertising that engages and persuades ethnic consumers
There are many tactics and strategies about targeting ethnic consumers, while some are successful and effective, many are built on
Luxury brand sales on the rise
The outlook for the luxury goods market has shown significant improvement in the past year, boosted by a stronger-than-expected US
Hep C Multicultural marketing Campaign for DH
Campaign objectives:
Public
• Raise awareness of hepatitis C and its prevention, diagnosis and treatment amongst
Pakistanis while tackling the stigma attached to
Multicultural Ad agency Mediareach launches first multicultural photo competition in UK
Mediareach announces a photo competition on Facebook devoted to the celebration of Multiculturalism in the UK. Photos must demonstrate cultural
POPULAR ARTICLES
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve emerged from the pandemic years into a recession, political upheaval,
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why is commitment to supplier diversity a business imperative?
Supplier diversity has
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on 22nd January
Trafalgar Square had Chinese stalls selling Chinese good luck
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Writers
News
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on
Reports
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Measuring Economic Contribution in Cultural Industries
measuring-the-economic-contribution-of-cultural-industries-a-review-and-assessment-of-current-methodological-approaches-en_1
Measuring Gendre Equality in Science & Engineering
saga-toolkit-wp2-2017-en
Diversity Marketing
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on