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The Latino American Dream
Over the last 18 years that I have lived here in the United States, I have talked to many Latinos
Ad Week Europe.. a Fresh new thinking
Advertising Week Europe second annual event proved a great success and a much needed fresh thinking to an industry that
Why Minorities Reach for Bottled Water Over Tap & How Marketers Persuade Them – Forbes
Why minorities reach for bottled water over tap & how marketers persuade them forbes from Think Ethnic
Mobile Will Be Key In Reaching Latino Voters
Surveys from a variety of sources demonstrate that Latino voters will be critical to the outcome of the next U.S.
Malaysia Night Proves Multiculturalism Is Big Business
For the fourth year running, Malaysia Night 2013 was celebrated at Trafalgar Square in London on 4 October – ‘Pasar
Ethnic TV advertising ROI outperforms Mainstream channels
Recent figures from television advertising campaigns placed on ethnic TV channels by multicultural specialist agency Mediareach Advertising showed their campaigns
Public Health England commissioned inquiry into Covid-19 reveals higher BAME deaths
The research identifies major inequalities among BAME communities such as:
BAME groups are also more likely than people of white
Does UK media reflect our diverse society?
According to the latest NUJ statistics 94% of journalists are white, yet one in six of the British population is not. This
How can brands Power up in 2014 by targeting multicultural consumers?
Any marketer who doesn't recognise the value of this consumer is missing a great opportunity. The ethnic population in the
POPULAR ARTICLES
UK has fastest growing population in Europe
Britain's population is growing faster than any other country's in Europe fuelled by the biggest surge in births for 40
Halal meat increase in Britain: the correlation of ethnicities, faiths and food habits
The concept of halal food is that which is edible according to the Islamic law. It is slaughtered according to
Shall we make Eid a bank holiday?
While Muslims all over Britain celebrate the end of Ramadan, Conservative MP Bob Blackman has championed an e-petition – now
5 Secrets For Effective Visual Merchandising
The visual presentation in the store has always been the major customer motivation accounting for the a majority of retail
Writers
News
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on
Reports
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Measuring Economic Contribution in Cultural Industries
measuring-the-economic-contribution-of-cultural-industries-a-review-and-assessment-of-current-methodological-approaches-en_1
Measuring Gendre Equality in Science & Engineering
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Diversity Marketing
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on